The goal of this campaign was to increase Mother's Day sales by adopting a two-sided approach: Mother and Daughter. Personalized messages and attractive offers were presented to the target audience, while salespeople were incentivized with prizes linked to the results of their sales of products from the campaign.
McDonald's - The communication timeline highlights the importance of the employee's journey within the company, recognizing and celebrating their milestones and achievements along the way. "Always Together" is a timeline dedicated to celebrating the longevity of the company and the shared experiences accumulated over the years.
Nestlé / Nesfit - In this campaign, customers had the chance to earn points that could be redeemed for products and compete for amazing prizes throughout its duration. To encourage healthy habits, Nesfit products were made available in vending machines located in popular parks, while misters were installed to provide refreshing moments to park goers during their exercise routines.
Epson - Sales Incentive Campaign | The objective of this campaign was to boost sales and encourage salespeople through digital platforms. To achieve these goals, the platform provided valuable information about products and services, empowering sales people with essential knowledge to improve their performance and get the best results..
Bob's Restaurante - Sales Incentive Campaign Notáveis (Notables) - This campaign was designed as a rewards program in line with the company's objectives, where the main principle was "sell and win". In essence, the more sales that were made, the greater the rewards for the participants.
Coelho da Fonseca | Sales Incentive Campaign Golden Quest - In this campaign, the brokers were encouraged and rewarded for achieving their goals. The entire campaign was structured in a playful and engaging way, with the objective of stimulating motivation and the active participation of the brokers.